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Investor Presentaiton

3 Vertical integration Our Services Group is an innovation engine and driver of organic growth... Deepening our vertical integration Helping advisors and enterprises deliver on their value proposition Asset Management Clearing / Custody Technology, Service, Risk Investment / Advisory Trading and Performance Reporting Traditional Focus of LPL (B/Ds, Custodians, TAMPS) Operating and Growing a Practice Focus of Services Portfolio Client Engagement Driving Organic Growth New Store Sales 1 Enabling $8B in 2022 Recruited AUM(4) Expanding our addressable markets by supporting new affiliation models Attracting new advisor profiles од Be A Great Advisor Comprehensive advice, prospect engagement Run a Thriving Wealth Practice Sales & Marketing, Client Service, Acquisition & Transition Operate a Successful Business Finance & Accounting, Compliance & Risk, Technology & Data Same Store Sales ■ ~2x faster growth among users of our Services Group vs. those that don't Supporting advisors to acquire more new end-clients Giving advisors the tools to deepen relationships with existing clients Retention ■ ~1.5x higher NPS scores among users of our Services Group vs. those that don't I Increasing client asset retention More likely to recommend LPL LPL Financial Member FINRA/SIPC 15
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