Funding Agreement-Backed Note Program
Individual Market
Individual Life
2021 business mix by premium income
0.02%
0.6%
0.8%
0.3%
2.9%
95.3%
Whole Life
Term Life
Universal Life
Variable Life & Other
IL Worksite UL
Executive Benefits BOLI
Total premium income(a): $4,748 million
Guardian
(a)
Premium income is net of reinsurance
(b) According to the 2021 LIMRA Sales Report
Description
Key products
•
Participating Whole Life (95% of individual life product segment premium
income in 2021)
•
Term Life
Distribution model
•
Highly trained, productive career agent network
Growing brokerage business for participating products
Strategy
•
.
Continue focus on Whole Life business while maintaining diversified product
portfolio to meet wide array of needs
Target affluent and emerging affluent market segments including professionals,
business owners, small- and mid-sized businesses, corporations, banks,
principals and partners
Invest substantially to enable career agent network to more effectively run
their businesses and better serve customers
Market position
4th largest writer of participating whole life insurance; Guardian's average
whole life only premium per policy was approximately 1.5x their peer group's
average (b)
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