GB Auto Corporate Growth and Expansion Strategy
AUTO
Business Strategy
Existing Business
17
GB Auto
GB Auto is leveraging its brand equity, regional presence, and the strength of its network
to expand across the automotive value chain
Sales
Assembly
Manufacturing
and
Financing
After-Sales
Service
Distribution
Passenger Car CKD
assembly
Bus Body
Manufacturing
Passenger Cars
Commercial Vehicles
Tuk-tuk SKD
assembly
Trailers
Two- and Three-
Wheelers
Tires
Commercial vehicle
sales and fleet sales
Mashroey
Passenger Cars
Commercial Vehicles
Two- and Three-
Wheelers
Assembly of new
entry-level
passenger car in
Egypt
Assembly of pick-up
truck and microbus
Manufacture of bus
body on new chassis
for large coach to be
used for inter-city
transportation
Expand CV
operations to Iraq
Broaden passenger
car, bus and truck
ranges, with
stronger export
capabilities
Develop consumer
finance operations in
collaboration with
one of the top three
local banks
Expand after-sales
know-how and spare
parts activity to
support PC
operations in IraqView entire presentation