Investor Presentaiton

Customer service Empowering customers Self service 3 Mn. digital service interactions monthly >90% service interactions are via self-help/ digital modes Renewals * Flexible premium payment options including multiple UPI Humanoid Two way conversational Al bot with speech recognition capability deployed in customer calls for renewal premium collection; provides superior customer experience and scalability ET BFSI Award 2021 for 'Best Use of Emerging Technology for business growth' Quick claim assistance through digital claim registration process, real time tracking through chatbot/WhatsApp, and Al-based pre-claim assessment, and claim processing Omni channel Mobile application Awarded 'Best Mobile App of the Year' for the 'Customer Mobile App' in the Velocity Awards 2021 8 lakh+ app downloads with best app rating among the peers 24x7 chat/voice assistants LiGo chat bot; WhatsApp bot; E-mail bot Voice bot ICICI PRUDENTIAL Voice bot on IVR, which provides customers with personalized interactions with a human touch. *>50% of calls handled by bots end-to-end, thus improving productivity Digital Life Verification for Individual Annuity Customer ICICI PRUDENTIAL LIFE INSURANCE Al : Artificial Intelligence | IVR : Interactive Voice Response | UPI: Unified Payments Interface 45

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