Investor Presentaiton
Progress in strengthening measures:
Strengthening the ability to send customers for dine-in (1)
Number of Rakuten ID-connected members exceeded 5 million
Launch of "Gurunavi Online Reservation Coupon" to strengthen the promotion of online reservations for Rakuten
members (over 100 million)
→ Making constant improvements in terms of convenience and benefits to increase Rakuten ID-connected
membership to 10 million
Number of Rakuten ID-connected members
10.00
9.00
8.00
•
Gurunavi Online Reservation Coupon
(Trial - December 2021, implementation - January 2022)
Gurunavi analyzes reservation trends for Rakuten ID-connected members
and issues targeted discount coupons (available for online reservation)
Gurunavi promotes the uptake of coupons through both Gurunavi and
Rakuten websites and email newsletters
7.00
6.00
5.00
4.00
3.00
2.00
1.00
0.00
End of Dec. 2021 5.28 million people
Member Restaurants
Restaurants can attract customers through
discounts at no cost
クーポン
先着利用:5,000枚
コース予約で会計金額から
$31,000P
円 OFF
→Increased member satisfaction and retention
主な利用条件
最低利用金額合計6,000円以上
·来店人数:3名样以上
1.27
1.64
2.18
2.54
2.66
2.94
4.34
4.55
4.69
4.85
Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3
FY2018
FY2019
FY2020
FY2021
Gurunavi
More flexible incentives can be provided with fewer
resources than before.
→More efficient marketing to attract new member
users and promote repeat use by existing member
users
友人との予約におすすめ!
GURUNAVI
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