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Investor Presentaiton

Direct Line FACTS • £1.68bn GWP in 2005 - - £1.167bn GWP in 2005 from motor insurance £296m in 2005 from household insurance Seventh largest general insurer on its own Direct to consumer brand through above the line and below the line marketing Used to be price champion brand Latest positioning is about giving better value 21 24 Source: Datamonitor 2006 IAG Insurance Split of book 2005 Australia Group Travel Personal pecuniary loss 11.7% 1.1% Household 17.6% direct line Private motor 69.6%

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