Investor Presentaiton
Advertising Revenue by User Geography
In Millions
$38,706
$4,447
$33,643
$32,639
$31,254
$31,498
$4,137
$3,220
$7,316
$28,152
$3,377
$28,101
$3,664
$26,998
$27,237
$6,183
$3,169
$3,229
$6,829
$2,949
$3,047
$5,968
$6,435
$5,835
$5,893
$9,159
$5,661
$5,717
$8,174
$6,904
$7,721
$7,268
$6,360
$6,364
$5,707
$6,269
ā Meta
Rest of World
$17,784
Asia-Pacific
$15,062
$15,005
$12,024
$12,788
$12,766
$12,710
$14,131
$14,956
Europe
US & Canada
Q4'21
Q1'22
Q2'22
Q3'22
Q4'22
Q1'23
Q2'23
Q3'23
Q4'23
Our revenue by user geography is geographically apportioned based on our estimation of the geographic location of our users when they perform a revenue-generating activity. This allocation differs from our revenue disaggregated by geography
disclosure in our consolidated financial statements where revenue is geographically apportioned based on the addresses of our customers.
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