Investor Presentaiton
INDUSTRY-LEADING RESEARCH
At Pioneer, innovative research begins with listening to the customer. Maize growers,
processors, livestock producers and commodity grain users identify specific qualities
they want in a hybrid. In addition to this input, researchers rely on several other
sources for information, including sales and marketing staffs, marketing surveys,
university researchers, and industry and government data.
It is clear from all this information that customer needs vary greatly from one region
to another, from one farmer to another, and from one field to the next. However, the
one thing that is consistent around the world is the expectation that products yield in
the customers' environments. This means yield in a variety of measures. While researchers
once pursued yield only in terms of bushels per acre, today yield means much more. It
means farmer profitability per acre. It means pounds of pork, beef or poultry produced per
acre. It means pounds of extractable starch, amino acids or oil harvested per acre. Researchers
at Pioneer concentrate on a vast array of input traits, such as stalk or root strength, and output
traits, such as feed and food attributes, to help maximize customer productivity and profitability.
The strengths that Pioneer has in plant genetics and information technology, as well as its worldwide
research network, play vital roles in meeting customer needs. This network makes it possible for
local researchers familiar with area practices and conditions to share crop performance data quickly
and reliably. To aid in this effort, hand-held computers are used in field trials. In addition, Pioneer
has worked with experts to design combines that capture trait data during harvest. This helps
researchers collect and share information around the world. Wide-area testing practices and
computational biology help Pioneer offer its customers products with superior performance
stability backed by multiple years of data.
A Pioneer sales professional
checks in with a customer at
harvest time in Brazil.
Researcher Maryse Lafouasse
uses a hand-held computer to
record data in the field.
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