Azerion Results Presentation Deck
Strategy delivery
Becoming the go-to-partner for advertisers for an easy-to-use, competitively
priced and brand-safe digital environment
Ad sales
Ad tech
Curated
Content
Premium
Games
azerion
Strategic priorities
Local expert teams that help our clients achieve results
Creative proprietary ad formats
Efficient and easy to use Platform
Publisher monetisation services
Partnerships and high-margin titles in casual game distribution
Innovative business models to bring audiences together
Optimise our E-commerce business to strengthen relationship
with advertisers
Strengthen our position in the metaverse and offer an extended
value proposition to advertisers to connect with digital audiences
in innovative ways
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Q1 proof points
Grew presence in the US and Latin America, providing increased local support and expertise to
advertisers across the globe.
Launch of Performance by Azerion, enriching campaigns across all features and platforms, driving
increased performance across the full advertisement funnel.
Roll out of proprietary ad format Oneskin, an integrated rich media native product that creates a
highly scalable feature on the Azerion Platform.
Cost per million ad request decreased by 52% in Q1 2023 compared to Q1 2022 due to further
platform optimisation and benefits of scale.
Signed 50 new exclusive publishers to further extend our platform supply footprint, reaching larger
audiences.
Growth of puzzle and word games portfolio, increasing the reach of high-margin and mature
audiences. We launched 473 new games to expand the reach in target markets.
Expanded brand licensing partnerships with Smiley World, Mattel and L.O.L. Surprise! O.M.G.
Fashion House to create engaging in-game branded content in Hotel Hideaway, Habbo and
Woozworld.
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