Strategic Investments and Adjusted Gross Margin Report
DYNAMIC BRAND PERFORMANCE
ULTRA
HEAVY
40%+
THC
SHREDY
HEAVIES
HEAVIES
SHRED
Not for Lightweights.
MO
2080 2080 208802 208
HOLY
MOUNTAIN
HOLY SMOKES
OUNTAL
10 x 0.46
TUBE STYLE PRE-ROLL
20%+ THC
HOLY SMOKES
ONE SLIM ROLL TO RULE THEM ALL
ASK YOUR BUDTENDER!
SHRED X Heavies -40%+ THC Infused Pre-Rolls (IPRS)
IPR's are the biggest contributor for growth in
Canada (40% of overall growth came from IPRs) 1
As of L4W January 31, 2024, Organigram is #2 in
infused pre-rolls1
ORGANIGRAM
•
•
Tube Style Pre-Rolls
Tube style pre roll segment growing at 52% year-
over-year versus cones at 0.8% (Q1 vs LY) 1
Organigram market share in tube-style pre-rolls is
15.7% in L4W as of January 31, 20241
1.As of February 6, 2024 - Multiple Sources (Hifyre, Weedcrawler, provincial boards,
internal modelling).
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