R&D and Innovation in Energy Efficient Products
Expanding and Diversifying Revenue Growth
•
Expanding Production Base
Production has expanded into new regions with
acquisitions and green field investments, enabling
Arcelik to have a more diversified facility portfolio.
Increasing Emerging Market Exposure
In addition to the improving presence in Europe and
other Developed Markets, Arcelik's exposure to
Emerging Markets has risen through successful
acquisitions and opening of new sales offices.
Production Breakdown - MDA6*
2010
2019
13%
5% 2%
12%
6%
49%
82%
4%
2%
4%
2%
67%
1%
■Turkey Romania Russia China South Africa Pakistan Thailand = Bangladesh
MDA 6 includes refrigerators, washing machines, dishwashers, cookers, freezers, dryers
May 2020
Revenue Breakdown
2010
2019
34%
28%
32%
34%
23%
■ Turkey
DM
EM
ArçelikView entire presentation