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Investor Presentaiton

Post Merger Integration with Support of Reputable Consulting Companies • Coordination of the activities and of the timetable for the PMI Communication, culture & change management Integration Office • • Synergy mapping and tracking • Advised by McKinsey & Company System Selection • Assessment of the existing IT platforms of Raia and Drogasil • Definition of the systems to be adopted • Advised by McKinsey & Company Definition of the Organizational Structure and Processes • Assessment of the current organizational structures and processes • Definition of the new organizational structure and processes • Advised by McKinsey & Company + Purchasing & Trade Marketing Integration Branding Strategy Compensation Alignment • Alignment of the existing purchasing and trade marketing terms • Definition of a win-win commercial policy to improve our purchasing terms by incentivizing high margin & high performance suppliers • Advised by McKinsey & Company • Assessment of the current brand essences, identities and customer profiles • Definiton of the new brand positioning for Droga Raia & Drogasil • Definition of the the new corporate essence, identity & brand • Advised by Thymus Branding • Assessment of the existing career and compensation programs • Development of a new career program and compensation policy . Realignment of allemployees under the new career program and compensation policy • Advised by the Hay Group Source: Companies 11
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