Investor Presentaiton
Making Solid Inroads With
Corporate Customers
Increased corporate revenues by 11% in 2012, despite 2% decrease in capacity
Leading customer satisfaction with
business travelers...
Business TravelNews
www.businesstravelnews.com
DELTA SWEEPS
BTN AIR SURVEY
Carrier stays on top by leading
buyer preferences in every category.
Page 32
▲ DELTA
...producing strong gains in corporate
revenue
Nov YTD 2012 Tktd Revenue vs. Prior Year
Financial Services
Manufacturing
Technology
Health Care
8%
10%
10%
13%
Automotive
BTN Airline Survey
Transportation
-1%
Ratings On A Scale Of 1 (Poor) To 5 (Excellent)
Corporate Travel Buyers Rate U.S. Airlines
Flexibility in Flexibility in Flexibility in Distribution Complaint/
Energy
negotiating
transient
negotiating
meetings
negotiating
services and
channels
problem
resolution
Quality of
airline com-
munications
pricing
pricing
amenities
Value of
relationships
with account
managers and
Quality of
customer partnerships
service
and
frequencias
Networks,
Overall OVERALL
price value AVERAGE
Business Services
sales reps
Delta Air Lines
3.88
3.53
3.76
4.02
4.03
4.15
4.15
4.02
4.20
3.74 3.95
Banking
American Airlines
2.98
2.89
3.02
3.38
3.30
3.33
3.17
3.17
3.55
3.18 3.20
Southwest Airlines
2.72
2.51
2.36
2.75
3.35
3.53
3.05
3.61
3.21
3.74
3.08
Defense
0%
US Airways
3.03
2.87
2.73
3.61
3.09
2.98
3.07
3.07
3.25
3.01
3.07
United Airlines
2.69
2.69
2.67
3.47
2.73
3.11
2.98
2.82
3.76
2.89
2.98
Other
Average attribute
3.06
2.90
2.91
3.44
3.30
3.42
3.28
3.34
3.59
3.31
rating
Includes AirTran Airways
Total
Includes Continental Airlines
8%
11.1%
14%
15%
17%
16%
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