Investor Presentaiton
AJet - Building a Growth Platform
Fleet
Incorporation
Transformation
ANADOLUJET
Expanding
Network
PSS and Digital
Transformation
Ancillaries
Customer
Oriented Service
☐
☐
Incorporation
completed as of
August 2023
New brand
positioning to be
announced
Independently
operational in 2024
ANADOLUJET
A TRADEMARK OF
TURKISH AIRLINES
Decreasing unit costs
with more efficient
and high density new
generation aircraft
entries
Increasing depth and
breadth of the
network
■ Penetration to high
growth leisure and
ethnic travel market
■
Higher proportion of
online ticket sales
■ Seamless customer
experience on web
and mobile
Generating ancillary
revenue by
merchandising and
unbundling
■ Sale of onboard
catering and Wi-Fi.
Focusing on loyalty
and customized
product offering
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