China Mobile Performance Highlights H1 2022
"Home" Market
Value orientation drove rapid business expansion
"Home" market revenue
(RMB Mil)
37,437
33.7%
50,052
18.7%
中国移动
China Mobile
Household broadband customers
Household customer blended ARPU
(Mil)
(RMB/user/month)
"Mobaihe" penetration rate
59,434
1H2020
1H2021
1H2022
Smart home value-added
business revenue
(RMB Bil)
10.1
230
218
+12.41Mil
192
78.4%
76.8%
73.3%
2020
2021
Leadership in broadband services,
driven by gigabit broadband
Gigabit broadband
customer penetration rate
+41.1%
14.2
11.5%
1H2021
1H2022
4.4.pp
Gigabit broadband net-add as % of
overall household broadband customer
net-add
>88%
1H2022
Leadership in TV services,
driven by content
43.0
41.1
35.4
4.6%
16.2%
1H2020
1H2021
1H2022
Leadership in smart home services,
driven by innovation
"Mobaihe"
Customers
"Mobaihe"
Revenue
181 Mil
13.26 Mil
RMB 12.1 Bil
▲27.7%
smart home network
Customers deploying
86.6%
Customers using home
security services
136.2%
Customers using "big-
screen" VoD services
HDICT (home data,
information and
communications
technology solutions)
leading showcases
139.3%
1,667 item
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