Investor Presentaiton
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Messages from the
management
Highlights
Were are globo
ESG approach
Social impact
of our content
Diversity & inclusion
Employee development
& well-being
Biodiversity &
environmental awareness
Transparent & responsible
governance
Education as a vector
for country development
About this
report
One of the main productions of 2021 was
the Identidades Project, shown by TV
Globo: Falas Negras, Falas Femininas,
Falas da Terra, Falas de Orgulho and
Falas da Vida, which debated blackness,
feminism, indigenous rights, LGBTQIA+
pride and ageism.
The composition of the teams was
decisive for content impact. In all
these productions, the formation of the
teams took into account the presence
of collaborators with identity markers
aligned with the stories they were
helping to tell.
In Sports, we created a Diversity
Committee at our five headquarters.
Together, employees encourage
discussions, suggest topics for content
and listen to the teams' demands.
We had a paradigm shift by hiring
female commentators for football
broadcasts. We also produce a woman
weekly podcast led by women, Rodada
Tripla, and by black people, Ubuntu.
In the Diversidade Criativa project,
from the Multishow channel, we seek to
train new screenwriters and directors
with different profiles. Among the non-
fiction original Globoplay projects are
initiatives to bring representation, both
in the covered topics and in the teams
involved in the productions.
Partnering with other content
companies also allows us to
broaden our reach and approach,
encompassing more visions and ideas.
Trace Trends, for example, is present
in the programming of Multishow and
Globoplay, bringing highlights of
Afro-urban culture around the world.
In addition, Multishow broadcasted
the Sim à Igualdade Racial Award (Yes
to Racial Equality Award), promoted
by the Instituto Identidades do Brasil
(ID_BR).
To advance with on-screen
representation, GNT adopted the
participation of at least 50% of blacks
in the casting of invitees and characters
of its programs, 64% of the programs
are directed by women and 90% of
the channel's leadership is feminine.
Furthermore, its contents and teams
reflect a constant care to include
diversity in age, sexual orientation and
social class. Saia Justa and Papo de
Segunda are weekly, live, programs that
address social contemporary themes
and collaborate with public debate.
Only in 2021, there were 122 agendas
on racism, environment, feminism,
ableism, toxic masculinity, ageism,
among others.
44 2021 Report ESG Journey
OgloboView entire presentation