Investor Presentaiton
Online reservations (1)
Number of Rakuten ID connected members (Million people)
Early achievement of
10 million people
Conversion rate of online reservation (April 2018=100)
FY2022
300
FY2018 (Before implemented UI improvement measures)
250
8
Over 7 million
200
10
9
○ ∞ ∞ 165432
2.54
5.54
4.55
1
0.91
0
March March March March March
2019 2020 2021 2022 2023
Optimized costs related to new member acquisition by improving
user targeting when distributing online reservation coupons
GURUNAVI
150
100
50
0
Apr. May June July Aug. Sep. Oct. Nov. Dec. Jan. Feb. Mar.
Improvement combined with increasing number of Rakuten ID
connected members, who are highly familiar with the idea of
earning points through online reservations, and UI improvement.
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