Investor Presentaiton
ITO EN Brand Strategy Worldwide
ITO EN
We Love Nature
Growing Health Consciousness Around the World, An Era that Demands Health Value from Tea Beverages
►Global Tea Beverage Market Up 4.8% in 5 years
(million USD)
50,000
►Health Wellness Beverage Market Grew 28.5% (5 Year Ratio)
(million USD)
20,000
Within the Health Wellness Beverage Market,
50% of is Unsweetened Tea
48,000
46,000
44,000
42,000
40,000
2017
2018
2019
2020
2021
18,000
16,000
14,000
12,000
10,000
2017
2018
2019
2020
2021
Source: ITO EN
Use of "Oi Ocha" and "MATCHA GREEN TEA" in Different Countries and Regions
►Global Brand "Oi Ocha"
►Global Brand "MATCHA GREEN TEA"
ITOEN
ITO EN
Of Ocha
Green Tea
Of Ochia
*伊麻圍
李伊藤園
ITO EN
Tea Bags
Instant tea
ITO EN
85
ITO EN
ITO EN
ITOEN
お茶
Widt
2
D
Linswortene
Green
500 ind
ITO EN
ITO EN
ITO EN
MATCHA
GREEN TEA
TRADITIONAL
ITO EN
MATCHAE
GREEN TEA
JASMINE
Unwrebened
Green lea
Green Ter
Green Tea Powder
United States
Canada
China
Hong Kong
Taiwan
Korea
Australia Singapore
Thailand
Indonesia
Copyright (C) All Rights Reserved. ITO EN, LTD.
United States
Tea Bags
201
ITO EN
MATCHA
CREEN TEA
SWEET MAILHA
ITO EN
MATCHA
GREEN TEA
SWEET MATCHA
ITO EN
MAICHA
GREEN TEA
ORGANIC POW
ITO EN
MATCHA
GREEN TEA
UNSWEETENED POWDER
Matcha with sugar
12
STVE
Unsweeted Matcha
Promoting ITO EN's Value Through Products & Sales Strategies
Tailored to the Health Value & Taste of Each Country and Regions
20View entire presentation