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Investor Presentaiton

2023 key Priorities: Strong Polish performance, launch the Allegro.cz, further reduce Group leverage Growth 1 Strong in Poland Grow GMV with ca. a third of growth driven by under-indexed categories. Raise combined share of advertising and promotion to support margins and monetization. 2 Win in Czechia / Slovakia with our marketplace model Launch allegro.cz 3P with investment scaled around test results and macro situation. 3 Scale up Allegro Pay Scale-up of Allegro Pay, financed mainly by 3P partners. Work towards launching banking services in BaaS model. Costs 4 Improve Smart! and delivery economics Partial swing-back towards APMs from courier. Smart! pricing changes to partly offset indexation impact with delivery costs to rise moderately as % of GMV. Focus APM project on utilisation. 5 Mall 1P business turnaround Reduce Mall 1 P losses. Open Mall 1P as allegro.cz merchant. 6 Fit to grow Optimise costs and improve efficiency throughout the Group. Significantly lower capex YoY. Support cash flow improvement and continued deleveraging. 7 People & Culture Using our talent pool efficiently to meet our business ambitions, strengthen our core values and ensure sustainability. | 24
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