Snap Inc Results Presentation Deck
Business Highlights
We grew our content offerings:
• Total time spent watching Spotlight content grew 59% year-over-year.
• The daily average number of Snapchatters aged 25 and older engaging with shows and publisher content increased by more than 40% year-over-year.
Over 10 million Snapchatters have watched "The Fight Inside," our new Snap Original featuring Ryan Garcia and his struggles with mental health and professional boxing.
We renewed our partnerships with the NFL, WNBA, and NBA with content deals covering Discover Shows, Spotlight Challenges, AR experiences, and Cameos.
We launched Director Mode, our latest set of camera and editing tools for content creators and users that includes exciting features like our new Dual Camera capability,
Green Screen mode to manage video backgrounds, and Quick Edit to combine multiple Snaps.
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We expanded our product and partner ecosystem:
We partnered with Live Nation to develop interactive AR Lens experiences for attendees at music festivals including EDC in Las Vegas, Governors Ball Music Festival in
New York, and Wireless Festival in London, with more AR experiences to come at Rolling Loud in Miami, Lollapalooza in Chicago, and Austin City Limits Music Festival.
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We announced our latest slate of Snap Originals, starring well-known personalities like gymnast Simone Biles, Indigenous creators Marika Sila and Kairyn Potts, and
returning sister-duo Dixie and Charli D'Amelio.
• We released Pixy, our pocket-sized camera that can float, orbit, and follow your lead to capture the perfect picture or video, all without a controller or any set-up.
• We rolled out our newest Map Layer from restaurant review site The Infatuation, allowing Snapchatters from over 10 major cities to discover popular nearby restaurants
and read reviews, right from the Snap Map.
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We rolled out Snapchat+, a paid subscription service that offers exclusive, experimental, and pre-release features such as Snapchat for Web, which is currently available
for subscribers in the United States, United Kingdom, and Canada.
We released our new Minis Private Components System, giving developers the ability to securely add social elements like reviews and ratings to their Minis, thus
leveraging their communities' friends graphs on Snapchat.
We introduced our eBay integration that allows users to share eBay product listings directly with their friends via the Snapchat Camera.
We introduced Shared Stories, making it even easier for groups of friends to collaborate and share Stories.
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