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Investor Presentaiton

Efficient Marketing Operations and Infrastructure Continuous innovation to extend customer focus and improve operational and financial efficiency. Retail Initiatives Launched the first branded fuel in India i.e. Speed • Over 8,000 Automated Outlets, Generating over 75% of total retail sales volume • In and Out Stores: 157 convenience stores • Tie up with Amazon for "Pick Up" store initiative • Highway Strategy-"GHAR". The new growth engine Chain of strategically located One Stop Truck Shops (OSTS) Dedicated fleet sales team Speed 93 HI-OCTANE HIGH PERFORMANCE PETROL O Speed High Performance Pe New Business Initiatives • Unique integrated non-fuel strategy to enhance BPCL's customer experience beyond fuel • Bouquet of physical and digital non-fuel offerings to various customer segments Rural Market Place (RMP) Integrated Fleet Management (IFM) - Personal Travel Offerings (PTO) GHAR அ Pure for Sure Brand and Customer Loyalty - Pure for Sure (PFS) Pioneer program guaranteeing fuel Quality and Quantity Loyalty programmes - One of the largest in India - Petrocard - 0.50 mn customers - Smartfleet - 0.27 mn customers Landmark Initiatives SmartFleet Petro Card Technology Initiatives Smart Drive Mobile application for retail customers E business: e-biz.com/e banking (B2B) - 90% plus customers collections - Online indenting/tracking E business: e-bharatgas.com (B2B / B2C) All India-All Customers (B2C) - Online refill booking/tracking (B2C) Bulk customers direct order (B2B) 13
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