Celebrating 10 Years at BM&FBOVESPA
50 years of history
Family business
1965
•Family business
• Department store
5 Renner stores
1967
• It becomes a
publicly traded
company
7 Renner stores
1973
• Launch of the
Renner Card
9 Renner stores
1987
• End of
commercialization of
the hard/heavy line
11 Renner stores
RENNER
The coindling sharhomeLy
VANY AND 2
Saker In
J.C. Penney Company, Inc.
Bance JP Morgan & deda role f
in the crane bertholders of bo
JPMorgan
Dawber 1
www.
RENNER
JCPenne
Oferta pública
My Ota Pubica que JC Penney
Los per
000 32und a total
Pre
1998
Subsidiary of a US company
Memorial Renner
1998
⚫ JCPENNEY
- Company's
shareholding control
.2% Free Float
21 Renner stores
1999
• Expansion to
Southeast and entry
in the Midwest
(Mappin/Mesbla)
34 Renner stores
2002
• Introduction
of the Lifestyle
Concept
53 Renner stores
2003
• End of the
commercialization of
general merchandise
and decoration products
58 Renner stores
cortelle
just be
In December 1998, J.C. Penney acquired the controlling stake in Renner, at the time with 21 stores,
generating a series of operational benefits such as access to international suppliers, expert consulting
and adoption of differentiated procedures and internal controls.
Pulverized Capital Company
2005
⚫ JC Penney sold its
shares
•Lojas Renner becomes
the first Brazilian
Corporation
•Entry in the Novo
Mercado segment
66 Renner stores
2006
Expansion to the
Northeast
•Implementation of
Financial Products
⚫Lojas Renner is the first
company to launch the
Manual for Shareholder
Participation in Annual
Meetings
81 Renner stores
2010
⚫E-commerce
introduction
.Launch of the Co-
branded Card
134 Renner stores
2011
• Acquisition of
Camicado, a company
in the homeware and
decoration segment
167 Lojas Renner
30 Camicado stores
ול.
ap
Professional Management
1991
• Management
professionalization
⚫Specialized fashion
store concept
⚫Business repositioning
7 Renner stores
1992
•Focus on Women
11 Renner stores
1996
. "Encantômetro"
- tool to monitor
customer satisfaction
12 Renner stores
1997
• Expansion to
São Paulo
15 Renner stores
MARFINNO
REQUEST
B
BLUESTEEL
PRESTON FIELD
2002
2015
New Retail
profile
2005
ENE
BOVESPA
A Bolsa do Brasil
Início das Negociações de
Ações na Bolsa de Valores
SERA
2012
•Inauguration of the
DC in Rio de Janeiro
• Shared Services
.
Center implementation
Reactivity of the Chain
188 Renner stores
40 Camicado stores
2013
• Launch of
Youcom
.Renner store new
model
217 Renner stores
46 Camicado stores
15 Youcom stores
2014
•Lojas Renner present
in all Brazilian states
and the Federal District
• Opening of the first
Sustainable store
• Constitution of Lojas
Renner Shanghai
Trading Co. Ltd. - (LRS)
in Shanghai, China
248 Renner stores
59 Camicado stores
25 Youcom stores
2015
• 50 YEARS OF
LOJAS RENNER S.A.
.10 YEARS OF
BRAZILIAN
CORPORATION
•Composes the ISE
Portfolio
275 Renner stores
68 Camicado stores
37 Youcom stores
50
150
nos
29View entire presentation