Investor Presentaiton
Case Study: Adapting Our Offerings To Add Value And
Accelerate Growth
Origins
BY TIMBERLAKE
·
Builder Channel Opportunity
Builders increasingly look to suppliers to find ways to
improve new home affordability
Demographic shifts drive more first-time home buyers
further accelerating the need for value-oriented options
American Woodmark Solution
• Gain share with Origins brand and expand offerings
across the homebuilding market
• Efficient logistics & service footprint built around single-
family building density allows for a turnkey solution
• Meet a growing builder need for opening price point
homes with on-trend offerings
.
Outcome
Achieved goal of lowering costs and
improving affordability, especially for
growing first time homebuyer market
Origins is our fastest growing brand three
years in a row
American Woodmark
15View entire presentation