Investor Presentaiton
nuuday
In brief
Business and strategy
Performance
Corporate governance Financial statements
.......
Letter from the CEO
Delivering the
new Nuuday
e make sen
technolo
The Nuuday team looks back on 2022
with substantial pride as a year when we
rapidly accelerated our transformation.
On arriving in June 2021, I set out the
ambition to fundamentally transform
Nuuday into a best-in-class telco on a
par with key European peers. Specifi-
cally, we want to be the preferred pro-
vider for Danish consumers and busi-
nesses, delivering the best customer
experiences and in the most digital way.
In 2022, we took the first major steps to
deliver on that promise, as we laid the
foundations for the new Nuuday.
Technology - a new modern IT stack
We have begun replacing our legacy
technology systems, some of which are
up to 40 years old and no longer suitable
for the modern telco market. Not only
have they contributed to an excessive
cost base, but they have also inhibited
our ability to design the very best cus-
tomer experiences and shift our interac-
tions with our customers to the digital
world.
After a rigorous RFP process, in June we
signed a contract with Netcracker to
replace our complex legacy systems with
a new modern IT stack. Our strategy is
radical; to replace our entire BSS and
OSS stacks with a 'best of suite' (i.e. an
end-to-end) 'greenfield' cloud-based IT
stack. Given the age of our existing sys-
tems, we rejected the more typical telco
IT transformation - 'best of breed'
which replaces certain components and
had been tried multiple times at TDC
without success.
-
Our chosen approach will accelerate
implementation, provide easy access to
product development shared with major
telcos worldwide, and radically lower
costs inside and outside IT while consid-
erably enhancing the stability and secu-
rity of our technology.
Together with Netcracker, we have
made excellent progress. We will launch
in H2 2023 with our consumer business,
and we have already successfully com-
pleted the key work for phase 1 in
accordance with our timelines by the
end of 2022. This includes simplifying our
product portfolio and completing the
blueprinting and design phases.
Improving our customer experience
In advance of the new technology plat-
form, we have made very significant
progress in transforming the
Nuuday Annual Report 2022
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