2022 Interim Results - Debt Investor Presentation slide image

2022 Interim Results - Debt Investor Presentation

Unique growth opportunity from Bank of Ireland 2022 Interim Results - Debt Investor Presentation structural change in Irish retail banking market XX Ulster Bank KBC Once-in-a generation opportunity for customer acquisition¹ H1 2021 Ulster Bank and KBC announce plans to exit Irish market. "High street" banks reducing from 5 to 3 > 500,000 accounts will need a new banking provider over the course of 2022 (c.13% of the adult population) > c.€22 billion current and deposit accounts expected to move to another bank (c.10% of total market) Front book market share opportunity mortgage lending c.20%, SME lending c.10% and c.10% of current accounts Bank of Ireland response 5x capacity increase² Prior investment in technology and digital adoption has allowed for safe onboarding at scale "Big Move" Bank of Ireland's marketing campaign launched in May to raise awareness of need to switch accounts > 500 additional colleague resources, at one-off investment of c.€30m, to support customer acquisition Delivering positive customer and commercial outcomes > 145,000 new current and deposit accounts opened in H1 22; +c.80% y/y activity level; c.€2.4bn in balances 70% of current account applications via digital-only channel; completed in c.6 mins 88% of customers signing-up have given consent to engage on other products and services Material commercial opportunity Notwithstanding macro uncertainty, clear confidence in compelling business model which is poised to deliver improving RoTE trajectory 1 Figures are Bank of Ireland estimates based on public financial reports and BPFI data. Market shares based on end 2020 activity, prior to announcement of planned exits. Excludes loan and deposit back books being acquired from KBC by Bank of Ireland 2 Number of accounts that can be opened on a daily basis Bank of Ireland 10
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