Investor Presentaiton
Up-selling and Cross-selling Initiatives
Up-selling & Cross-selling Initiatives
Manyavar
Up-sell
twamev
Customers looking for premium offerings
Manyavar
Cross-sell
Manyavar Mohey
Deepen customer connections & extend buying opportunities
Wedding
Mohey
Bride & Groom
Family &
Friends
Leveraging 'Manyavar' store presence
Manyaver + Mohey
= 'Man-Moh'
Coordinated Jodi Collection for the bride & the groom
Targeting
Brides &
Grooms
with multiple
wedding
occasions
Targeting
close family
& special
friends
Growth Strategy
Non Wedding
Attendees
& Guests
Targeting
guests
attending
multi
wedding
occasions
Festivals
Celebrations
Targeting National
Festivals like
Diwali, Holi as well
as Regional
Festivals like
Durga Puja, Pongal
Targeting
Celebrations
such as
Birthday,
Anniversary &
Housewarming
Party
To expand product portfolio
Kids' Wear Range
Accessories
Expand via omni-channel strategy
with an optimal blend of products
Training Through
Manyaver Mebaz
Mohey
MANTHAN
Short videos
In-person meetings
Programs for Staff & Franchisee
0
Incentive Programs
Up-selling & Cross-selling
initiatives
High
ABV, ABS,
&
Productivity
'WOW bills'- Reward initiative
For achieving sales threshold
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