Financial Performance Review
Communications & Social Networks
Video Accounts - rapid user growth and strengthening ecosystem bode well for expanding monetisation
Significant user
engagement
growth
• Total time spent almost doubled YoY in 2Q23, driven by double-digit growth in DAU and much
faster growth in per user time spent
Strong growth in user interactions, such as likes and comments
×
Strengthening
content
ecosystem
Expanding
monetisation
opportunities
●
Daily active creators and daily video uploads sustained robust YoY growth in 2Q23
.
Enhancing marketing tools that allow creators to boost content exposure, scaling their Video
Accounts presence, while contributing to our ad revenue
• Ad monetisation expanded significantly; in-feed ads still in its early innings
• Cultivating high-margin new revenue stream in commissions; live-streaming eCommerce GMV
increased by ~150% YoY in 2Q23 from low base
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