GAP VIII: Roles, Perceptions and Expectations of the COM/PR Function

Generally GAP Accepted Practices Respondents' Academic Degrees Marketing, 7% USC Annenberg Communication, 30% Journalism, 29% Public Relations, 21% Business Administration, 13% 80%: Degree in Journalism, PR or Communication; 75% in GAP VII 14 Strategic Communication and Public Relations Center

View entire presentation