KASIKORNBANK Economic and Subsidiaries Performance Overview
K
KASIKORNTHAI
KBank: Strategy
บริการทุกระดับประทับใจ
ธนาคารกสิกรไทย
开泰银行 KASIKORNBANK
K
KASIKORNTHAI
Performance
ธนาคารกสิกรไทย
开泰银行 KASIKORNBANK
■Success is driven by continuous growth in number of customers and K PLUS users; highest
Net Promoter Score among banks in Thailand
Number of Customers* (mn)
K+ K PLUS Users and Transactions** (mn)
10
225050
(+4.3%)
22.2
21.3
19.5
17.7
16.0
16.5
15
22505.
31,750
35,000
30,000
25,279
20,710
25,000
15
14,516
20,000
12,840
8,477
10
20.0
15,000
5,188
10.0
17.1
14.4
10,000
12.1
18.5
21.1
5,000
0
0
2018
2019
2018
2019
2020
2021
2022
1H23
2020
Total Users
2021
2022
1H22
--Number of Transactions (RHS)
1H23
* Customers in Retail Business account for 92%, SME Business 8%, and Corporate
Business less than 1% of customer portfolio
100
** Active users defined as minimum of 1 Login per month; 73% active users as of 1H23
Net Promoter Score (NPS)***
(#1 among Banks in Thailand)
50
35
0
2020
63
2021
83
2022
*** NPS Study 2022 surveyed by The Nielsen Company during September to November 2022,
measuring the willingness of customers to recommend a company's products or services to others
บริการทุกระดับประทับใจ
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