2023 Investor Day

' . ' . ' . ' . ' . ' . '.'. GENERATIVE AI IS A DRIVER FOR PROFITABILITY IMPROVEMENT EXPLORING THE CHANGING AI LANDSCAPE From analytical to generative Al Jark M AUTOR IPSOS VIEWS GAME CHANGERS We produce Data that is unique, digitizing all data sources With the best of human intelligence To deliver accurate, relevant, analysed, actionable insights Generative Al is an opportunity to improve speed and productivity, and create new revenue streams And to differentiate with our unique approach to Responsible Al 64 - Ipsos | 2023 Investor Day Ipsos

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