Investor Presentaiton
QANTAS DOMESTIC
Rapid and strategic response to competitive shifts in market
Domestic market pressures: FY12-FY14
20%
-
Competitor reposition into Qantas core segment
15%
-
Capacity growth ahead of demand
10%
-
Corporate yields under pressure
5%
-
Resources sector cooling
0%
-5%
Qantas Domestic Response
-10%
CLOSE COST
-15%
RETAIN REVENUE
PREMIUM >15%³
DISADVANTAGE TO
-20%
<5% BY FY173
Jul-10
Oct-10
Jan-11
Apr-11
Jul-11
Oct-11
Market Revenue Recovery with
Capacity Moderation
M
Market Capacity Growth¹
Market RASK Growth²
1. Domestic market capacity growth (based on ASKS) compared to prior corresponding period. Source: BITRE. 2. Market RASK (passenger revenue per ASKS) growth compared to the prior corresponding period.
Source: BITRE, published company accounts and internal estimates. 3. Qantas mainline and regional operations compared to Virgin Australia mainline and regional operations. Revenue premium based on
passenger revenue per ASK. Cost gap based on unit cost and calculated as underlying EBIT less passenger revenue per ASK. Based on published company accounts and internal estimates.
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Jan-12
Apr-12
Jul-12
Oct-12
Jan-13
Apr-13
Jul-13
Oct-13
Jan-14
Apr-14
Jul-14
Oct-14
Jan-15View entire presentation