Investor Presentation April 2018
Strong Distribution Network
798
51
353
71
261
813
486
599
89
119
155
232
107
49
Strong Distribution Network
Distribution Structure
Distribution Network
The company reaches consumers through 3.92 million
retail outlets serviced by 9341 distributors
Factory (9)
OWN - Himachal Pradesh -2, Uttarakhand- 1,
Guwahati 1
THIRD PARTY - Himachal Pradesh-2, Bangladesh-1,
Uttarakhand- 2
2348
784
02
06
326
05
11
252
01
777
253
283
07
Central Warehouse (2)
Regional Distribution Centre (26)
Urban Distribution
Rural Distribution
Super Stockiest - 312
Redistribution Stockiest
1092
Total Stock Point (Direct + Indirect)
Sub-Stockiest- 7937
Registered Zonal Office
Retail Outlets
15,41,141
Regional Zonal Office
Retail Outlets -
23,62,414
Over the years, BCL has created a large distribution network (that continues to
grow) which can be leveraged to introduce new products
IED
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