Investor Presentaiton
EXECUTIVE SUMMARY
שיי
Global cannabis estimated at $340 billion
Robust potential total addressable market as
legalization spreads
Cannabis compares favorably to a variety of
established industries
LEGAL + ILLICIT MARKET DEMAND BY REGION1
($USD in billions)
86
69
ANNUAL GLOBAL REVENUE BY INDUSTRY 1,2
($USD in billions)
TOBACCO
(EX-CHINA)
FAST FOOD
785
618
BEER
593
37
COSMETICS
CANNABIS
(LEGAL + ILLICIT)
TV & VIDEO
532
344
325
WINE
302
VIDEO
126
GAMES
10
6
FRAGRANCE /
76
DEODORANT
2
NORTH
AMERICA
EUROPE
AFRICA
LATIN
AMERICA
OCEANIA CARIBBEAN
GLOBAL BOX
OFFICE
RECORDED
MUSIC
44
19
1. New Frontier Data, The Global Cannabis Report: 2019 Industry Outlook. 2. Tobacco, beer, cosmetics, wine metrics for FY 2017. Cannabis, global box office, and recorded music metrics for FY 2018. Fast food, video games, and fragrance / deodorant metrics as of FY
2019. TV and video metric as of FY 2020.
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