Investor Presentation May 2023 slide image

Investor Presentation May 2023

Positioned for Future Success Park Lawn is uniquely positioned to take advantage of favourable population demographics, driven by the aging of "Baby Boomers" born between 1946 and 1964. The rising population of adults aged 55+ will provide many opportunities for our funeral homes and cemeteries with respect to pre-need sales and planning. The increasing death rate accompanying this large population increase will provide opportunities for growth in at-need sales. Population (millions) 140 120 100 80 60 40 North American Adults Aged 55+ 20 0 2020 2025 2030 2035 2040 2045 2050 2055 2060 Age 55-64 Age 65 - 74 Age 75+ Since 2016, the number of families in North America choosing cremation has outnumbered those choosing traditional burial. The growth of the nuclear family along with the decline of cultural traditions have fueled the trend towards cremations. We operate in markets with high cremation rates (Toronto, New York, New Jersey, Colorado, and New Mexico), as well as low cremation rates (Mississippi, Kentucky, North and South Carolina, and Georgia). - Park Lawn is the #1 player in cremations in Toronto, conducting >50% of cremations performed in the market. Cremate Simply™M: A cremation alternative for our current markets' consumers that do not typically choose our brand businesses. Cases (000s) Rising Cremation Rates in North America Deaths Cremations 4,500 4,000 3,500 3,000 2,500 2,000 1,500 1,000 500 0 2010 2015 Deaths 2020 Cremations 2025E 2030E Burials Burials Source: Statistics Canada. 2017 U.S. Census Bureau, CDC, CANA, NFDA. North America is defined throughout as Canada and the U.S. 9
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