Investor Presentaiton
Personal Financial Services
• Acquisition of Erisa, now renamed HSBC Assurances France, and aggressive push to
develop Insurance sales through the branch network and internet (part of HBSC Group's
Insurance strategy to grow insurance contribution to 20 % of Group profits)
Life Insurance premiums: +9 % ( French market*: -3 %)
Significant increase in new customers in 2007
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New customers: more than 90 000 (versus 2006)
Of which, 70 % in strategic segments
Students: x2 (partnerships with more than 120 business schools)
Increasing outstandings: (higher growth rate than principal competitors)
Deposits: +8%
Loans +16 %
Life Insurance: +11 %
• Competitive environment
Margin pressures
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Competition to acquire new customers
• Relaunch of HSBC Premier in March 2008 after significant investments in training and
systems
*FFSA figures - January 2008
HSBC
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