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E-Commerce Platform to Deliver Future Growth Global E-Commerce Revenue % Sales 8.3% 17.2% 412 73.2% 107 238 15% 125 93 201% 42 180 104 74% 2019 mavi.com Marketplace 2020 Wholesale E-com Mavi.com Turkey - Key Statistics 2 Turkey E-Commerce Revenue % Sales 3.8% 10.7% 132.0% 207 (100%) 99 89 270% 7 27 107 94% 55 2019 2020 International E-Commerce Revenue % Sales 29.9% 44.2% 11% of total sales in Turkey 74% Revenue from Mobile 38.0% 206 149 25% 2.6m #pieces sold 15.0% Return Rate¹ 107 75% 86 26 15 50% 73 33% Denim as % of Sales 55m # of Sessions per year 49 2019 2020 mavi 1 Returned transactions/(net transactions+return transactions.) 22020 20 20

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