Pet Retail Market and Valuation Outlook
Digital Competition
22
Product Price: All Aligned for the Customer...
The product price, especially for specialized online players, is the same, as the customer can compare them in an instant...
Prices are commoditized in the online channel, without differentiation...
Standard Price Comparison; [BRL]
...but pet players have been making moves to captivate customers...
Companies Signature Models
Petz
Cobasi
Petlove
Zee.Now
Subscription Program
GoldeN
MEGA
BRL 153.99
BRL 153.90
BRL 153.90
BRL 163.90
Petz
10% for all products
Cobasi
10% for all products
Petlove
10% for all products
+5% for Pick-Up
+5% for Pick-Up
GRAN
PLUS
BRL 55.90
BRL 55.90
BRL 55.90
BRL 66.90
BRL 90.99
BRL 95.28
BRL 89.90
N/A
If all are pretty similar, which one can take the most advantage?
Discount Simulation; [%]
A Gross Margin
Petz Cobasi Petlove
Petz + Zee.Dog
PIPICAT
BRL 55.90
BRL 55.50
BRL 55.90
BRL 72.90
5% Discount Increase
10% Discount Increase
15% Discount Increase
-2.7% -3.2% -3.7%
-5.7% -6.7% -7.9%
-9.0% -10.6% -12.5%
-2.6%
-5.4%
-8.6%
Overview | Promissing Industry | Assertive Hub-and-Spoke Strategy | Expansion to Outpace | Healthy and Solid Ecosystem | ESG | Valuation & Risks
Source: Company's Data; Diário Oficial; Team 7View entire presentation