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Investor Presentaiton

12.0 11.0 10.0 9.0 8.0- 7.0 6.0 5.0 4.0 Jan-05 May-05 Source: GBM Research Sep-05 Jan-06- May-06 Sep-06 Jan-07 May-07 Sep-07 Jan-08 • • October 12, 2021 ATTRACTIVE VALUATION EV/EBITDA Multiples CERAMIC: INVESTMENT THESIS • Trading at a -25% discount to its peers' 2022e EV/EBITDA and our 7.5x target multiple. • Trading at -25% discount to its historical EV/EBITDA. Trading at a 30% discount to the lower range (8x EV/EBITDA) of our sample of M&As. For further details, please refer to slide 65. 2021e and 2022e OFCF yields of 9.1 and 11.1%, respectively. Saudi Ceramic 2021e 11.5× 2022e 11.3x SCG Ceramics 10.5× 10.0x Monalisa Group 12.1x 9.3x Portobello 11.6x N/A Dynasty Ceramics 9.5x 9.0x RAK Ceramics 7.8x 7.2x Mohawk Tarkett Nichiha Corp. CERAMIC LAMOSA Average 7.2x 7.1x 7.2x 5.8x 4.6x 8.6x 6.6x 5.6x 5.2x 5.6x 4.2x 7.4x Historical EV/EBITDA Despite the stock's low to zero liquidity on the market and the company's complex corporate structure, the discount at which CERAMIC is trading to its peer and industry valuations seems overstated, particularly if we consider the company's distinctive value proposition around its retail distribution, not only in Mexico but also in the United States, where it has enormous growth potential. 14.0 13.0 May-08 Sep-08 Jan-09 May-09 Sep-09 Jan-10 May-10 Sep-10 Jan-11 May-11 Sep-11 Jan-12 May-12 Sep-12 Jan-13- EV/EBITDA May-13 Sep-13 Jan-14 Average May-14 Sep-14- Jan-15 May-15 Sep-15 Jan-16 May-16 Sep-16 Jan-17 May-17 Sep-17 Jan-18 May-18 Sep-18- Jan-19 May-19 Sep-19 Jan-20- May-20 Sep-20 Jan-21 May-21 LAMOSA/CERAMIC: THE ROAD TO GROWTH IS PAVED WITH TILES. | 50 Sep-21 GBM
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