Goodyear Forward: Driving Shareholder Value

6 Portfolio Optimization: Sharpening our Focus Margin Expansion: Creating Fuel for Growth Addressing Leverage: Strengthening our Profile LEVERAGING OUR STRENGTHS TO MEET OUR GOALS Unmatched Brand Cutting Edge Tire Technology Competitively Advantaged in Premium Tire Profit Pools Operational Excellence & Capabilities ✓ Strengthening competitive position as #1 North American tire manufacturer ✓ SOI margin on par with other leading tire companies ✓ Enhanced efficiency to drive robust cash flow generation ✓ Balance sheet leverage on par with other auto suppliers ✓ Positioned for growth in traditional markets and new mobility opportunities IMPLEMENTED A DETAILED PROCESS AND PLAN TO MEET MILESTONES AND REACH THESE GOALS

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