FY2012 H1 Results and CSR Activities Presentation
PARCO store renovation FY2012 H1 achievements 1
Renovated approx. 28,000m² in FY2012 H1, exceeding initial target
Sales in renovated zone grew 16% from same period in previous year
Urban stores
Ikebukuro PARCO
To respond to diversifying consumption trends, this spring in the
main building we introduced new tenants which included brands
making their first appearance in the area; a new business category
of bags; and highly-topical organic cosmetics.
In autumn, P' PARCO annex is undergoing renovation, focusing on
a men's and ladies' mixed building format which allows couples to
shop together. In addition to the evolution of existing ladies' fashion,
men's fashion and general merchandise will be enhanced.
Sendai PARCO
13/31
Four years have passed since opening, and the store has developed
in the market to better meet the needs of consumers. In keeping with
the location of the store directly connected to a big-city station, we
have continued measures to invigorate activity in the first half,
diversifying and improving the quality of items by such initiatives as
strengthening young casual fashion and introducing sports stores in
order to meet the expectations of local consumers.View entire presentation