New Market Entry Strategy and Economic Facts

Current Readership Penetration - Bihar Bihar Patna Base Population 6.6 Crs 17.67 Lacs Literacy 3.4 Crs (52%) 13.72 Lacs (78%) CRH 3.3 Crs 13.65 Lacs AHD 58.47 Lacs Penetration Gap 82% 5.52 60% Source: IRS 09 R2 Dainik Bhaskar Divya Bhaskar बिज़नेस भास्कर DNA activation DB Corp Ltd 6

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