Prada Investor Day Presentation Deck
VICT
1913
Opening of the
first Prada Store
in the prestigious
Galleria Vittorio
Emanuele II in
Milan by Mario
Prada.
1970s
Miuccia Prada's
creativity meets
Patrizio Bertelli's
entrepreneurial
spirit: a new
business model
for the
international
development of
the brand.
PRADA Group
Prada Brand Journey
1990s
Launch of Prada
Menswear and
establishment of
Fondazione
Prada.
PRADA
1997
Prada Challenge
of the 2000
America's Cup
team and Launch
of the Linea
Rossa collection.
Licencing
agreements in
eyewear and
fragrances.
32
2000s
The "Epicenters"
Era: stores
specially designed
by world
renowned
architects in major
international
cities, beginning
with the New York
store in Soho in
2001.
2019
Launch of the
Prada Re-Nylon
Collection, the first
company product
line made of
regenerated
materials.
Today
New evolution
under the
co-creative
direction of
Miuccia Prada
and Raf Simons.
Capital Markets Day 2021View entire presentation