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Investor Presentaiton

Consumer Services Data WHAT WE DO Help consumers take control of their credit so they can manage their financial position, access credit offers, and help protect themselves from identity fraud HOW WE DO IT • Financial education Debt resolution Credit offers . Provided through online tools and call centres Decisioning • Protect people's identities by scouring the internet in real time, monitoring websites, blogs and chat rooms to identify illegal trading of personal information, and notify people to take immediate action Part of our strategy is to build large free member bases and engage with them through new propositions. Our free membership base is 128 million people across three markets¹: • US: 49 m • UK: 10.8 m Consumer Services . Brazil: 68 m 15 Experian Public 1. As at 31 December 2021. KEY ADDED VALUE Empower and support consumers to take control of their credit, improve their financial well-being and achieve their financial goals Immediate tangible results through credit score improvement and renegotiation of debts Eligibility for and improved access to credit offers and other services Better navigation of major financial decisions, such as buying a home Improved detection of and resilience to identity theft and fraud REVENUE MODEL • . Monthly subscription and one-off transaction fees Referral fees for credit products • White-label partnerships MARKET POSITION We are the market leader in Brazil and one of the market leaders in the USA and the UK Main competitors: Credit Karma (a subsidiary of Intuit), NerdWallet, Lending Tree, ClearScore, Equifax, TransUnion experian
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