Investor Presentaiton
Growth Potential for K-12 After-School Education Services Market
Robust Growth Forecast from Shanghai and
Non-Tier 1 Cities (1)
Household Spending on After-school Educational Services in 2016
RMB K
Competition
for High
Quality
Education
Resources
7.5
6.7
Non-Tier 1 Cities
China
17.7
150
Shanghai
125
100
75
50
Penetration Rate of K-12 After-school Educational Services in 2016(2)
%
25
SEASONS
Increasing
Disposable
Income
25.2%
26.5%
65.2%
The Market Size of China's K-12 After-School Training Businesses
(in RMB 10 billion)
The market size is
expected to shrink
by 50 percent in
2020 due to the
COVID-19 outbreak
2017
2018
2019
2020E
2021F
2025F
Tutoring
Enrichment education English language training
Non-Tier 1 Cities
China
Shanghai
Source: (i) a report prepared at our request by Frost & Sullivan, an independent market research firm, in June 2017; (ii) 'A new era of education China education development report 2018', Deloitte Report; (iii) China K-12 After School Training To
Business Market Report, China's National Institute of Education Sciences, the Tomorrow Advancing Life Group and Oliver Wyman, in July 2020
Notes:
1. Tier 1 cities refer to four most developed cities in China which features with strong economic development and high per capita disposable income, are recognized as densely populated as well as culturally and economically influential, namely
Beijing, Shanghai, Guangzhou and Shenzhen, based on IPO prospectus
2. Penetration rate refers to the percentage of k-12 population who enrolled in after-school education services
EDUCATION
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