Freshpet Distribution and Sales Performance
Growing distribution reach (ACV) and depth (TDP) with
significant room to grow
Freshpet % ACV Trend
50.0
45.0
40.0
35.0
30.0
25.0
20.0
JFM 14 W/E 04/05/14
AMJ 14 - W/E 07/05/14
AMJ 15 - W/E 07/04/15
JFM 17 - W/E 04/01/17
JAS 14 W/E 10/04/14
OND 14 - W/E 01/03/15
JFM 15 - W/E 04/04/15
JAS 15 W/E 10/03/15
JFM 16 - W/E 04/02/16
OND 15 - W/E 01/02/16
AMJ 16 - W/E 07/02/16
JAS 16 W/E 10/01/16
OND 16 - W/E 12/31/16
Nielsen Mega-Channel % ACV for 13 week periods 4/5/14 through 12/29/18
JAS 17 - W/E 09/30/17
AMJ 18 W/E 06/30/18
AMJ 17 - W/E 07/01/17
OND 17 W/E 12/30/17
JFM 18 W/E 03/31/18
JAS 18 W/E 09/29/18
OND 18 - W/E 12/29/18
700.0
650.0
600.0
550.0
500.0
450.0
400.0
350.0
freshpet
Nielsen Mega-Channel TDP for 13 week periods 4/5/14 through 12/29/18
300.0
JFM 16 - W/E 04/02/16
JFM 14 W/E 04/05/14
AMJ 14 - W/E 07/05/14
JAS 14 W/E 10/04/14
OND 14 - W/E 01/03/15
JFM 15 - W/E 04/04/15
AMJ 15 - W/E 07/04/15
JAS 15 W/E 10/03/15
OND 15 - W/E 01/02/16
Freshpet Total Distribution Points (TDP)
Nielsen
Mega-Channel
JFM 18 - W/E 03/31/18
AMJ 16 - W/E 07/02/16
JAS 16 - W/E 10/01/16
OND 16 - W/E 12/31/16
JFM 17 - W/E 04/01/17
AMJ 17 - W/E 07/01/17
JAS 17 - W/E 09/30/17
OND 17 - W/E 12/30/17
AMJ 18 - W/E 06/30/18
JAS 18 W/E 09/29/18
OND 18 W/E 12/29/18
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