Investor Presentaiton
Digital Focus
Digital Transformation Strategy
Aspire to become a digital leader in the financial
services industry
ALIGNMENT
CUSTOMER EXPERIENCE
CULTURE &
TALENT
TECHNOLOGY
MODERNIZATION
OPERATIONAL EFFICIENCY
Medium Term Digital Objectives
DIGITAL ADOPTION
CUSTOMER
EXPERIENCE
BY OUR CUSTOMERS
A leader
in our
five key markets
(measured by NPS)
DIGITAL
RETAIL SALES
IN-BRANCH FINANCIAL
TRANSACTIONS
At least
At least
Less than
50%
70%
10%
Priority: One of the Bank's key strategic
priorities is digital transformation, which
we believe is a key enabler of the Bank's
overall strategy
Digital Strategy: Become a digital leader
in the financial services industry by
focusing on the customer experience,
operational efficiency, modernization of
our technology and platforms, top-to-
bottom organizational alignment, and
developing a performance oriented
culture with strong talent.
Digital Banking Update: On February 2,
2017 the Bank hosted a Digital Banking
Update, a first of its kind among the
Canadian Banks, to update the
investment community on the plans to
digitize the Bank and provided directional
digital objectives. These efforts will help
improve the all-bank productivity ratio to
less than 50% by 2021.
WILL IMPROVE ALL-BANK PRODUCTIVITY RATIO
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