Investor Climate Action and Workplace Activism Insights
EMPLOYEE ACTIVISM SIGNALS
A HEALTHY WORKPLACE CULTURE
Global 7
Employee activism
within a company is
indicative of....
a healthy workplace
culture, good leadership
74,
%
or
and/or highly engaged workforce
an unhealthy workplace
culture, poor leadership and/or a
disgruntled workforce
81
80
773
72
72
71
69
9
Germany
Japan
Middle East
U.S.
Canada
UK
The
Netherlands
2019 Investor Trust Data: 74% of global investors agree that companies with activist
employees are less attractive investments
Source: 2019 Edelman Trust Barometer Special Report: Institutional Investors
2021 Edelman Trust Barometer Special Report: Institutional Investors. Q8_2: Which of the below better describes your opinion on employee activism? Forced Choice. 7-Market Global Average
n=700; United States n=100, Germany n=100, Middle East n=100, Japan n=100, Netherlands n=100, UK n=100, Canada n=100
2019 Edelman Trust Barometer Special Report: Institutional Investors Q10: Please indicate the extent to which you disagree or agree with the following statements. . 6-Market Global Average
n=610
Edelman
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