Strategic Expansion and Growth
Asia
Indonesia: Broadening our capabilities
Intact structural drivers & premium franchise
•
Rapid expansion of the middle class; significant
protection gap
Enhancing our distribution capabilities
Agency segmentation strategy
1
2
3
•
3rd most populous country in Asia after China &
India with low insurance penetration
New Rookie agents
PRUuniversity
Core agency
leaders
MDRT / Elite
Industry leading training
Execution
Market - Total weighted new
business premiums² (1Q20)
Agency initiatives
98%
Brand Awareness1
382
Agency offices¹
Rp25tn
Rookie
2
Leaders
3
Top-end
Total premium¹
Simpler products
• >8,200 leaders
94%
#1
Rp80.7tn
• Recruitment &
activation
•
Strong hiring support
⚫ Elite contribution c.30%
⚫ New planning tools
.
Higher UW authority
⚫ Agent coaching skills
Others
(incl.
Group)
Agency -
Linked
23%
29%
IDR
8.8tn
14% Agency -
Traditional
Brand Preference¹
MDRTS in Indonesia¹
Broadening product range
Total Asset¹
• Skills training (EDP)
Bancassurance
34%
Digitalisation of business & future-proof
PRUCEKATAN
Cepat tanpa harus berdekatan
Virtual F2F platform
PCA - Market share (1Q20)
2018 1Q19
2Q19
3Q19 >4Q19 1Q20
2Q20
•
Pulse
PRUServices
REFRESHED NEW
REFRESHED NEW
NEW
NEW
NEW
45%
baru
(Mass)
(Standalone Plus (HNW
CI)
medical)
60%
APE contributed³ by
products launched
over last 12 months
300k
Micro-policies sold online
Buktikan Cinta
Pada Keluarga
Dengan
PRUCinta
PRUlink PRUCritical PRUPrime PRUworks Shariah Non- PRUTop PRUSolusiSehat
generasi Benefit 88 Healthcare
linked (Cl rider) & PRUSehat
(Protection& PRUCinta Shariah
Savings) (Trad (Standalone
Shariah) Protection)
Pay Later PRUTect Care
PRUSell Sebat
(Syariah)
Protect
(OVO)
(Pulse)
PRUTect Care
H4000 p
dad In
Depas cher ovo P2
ats pabalan pokat human
Makana
•
Bite-size digital products:
PRUTect Care
(Pulse)
Health Symptom
Checker
babylon halodoc
Telemedicine
35%
Automation:
99% e-Submission
•
PRUMedical network
10%
pulse
✓ 89% e-Policy
PRUforce
Sol
✓ PRUforce
(online & digital training
deployment capabilities)
PRUDENTIALT
✓ 1,557 hospital partners
73 preferred hospitals
in 34 cities
Banca
5%
✓ 4 overseas hospital
Data as of HY20 unless stated otherwise.
1. Data as of FY2019
2. Source: AAJI
3. APE contribution for June YTD 2020
✓ E-medical card for digital
hospital admission
PRUDENTIAL
40.1%
Agency -
Linked
Agency -
3.9% Traditional
8.0%
2016 2017 2018 2019 1Q20
30View entire presentation