Investor Presentaiton
Clutch-Company Overview
Market Segment:
Headquarters:
CEO:
COMPANY OVERVIEW
Customer Rewards and Loyalty
Ambler, PA
Ned Moore
⚫ A leading wholistic solution to a fragmented industry, Clutch offers
customer relationship management and a mobile commerce platform
that unifies gifting, loyalty and shopping to bring the most relevant
information to consumers and the most targeted customers to merchants
• The Company offers a marketing platform that serves as a customer hub
delivering deep intelligence, derived from real-time behaviors and
transactions across in-store, online, mobile and social channels
Revenue is comprised of four components: contracted recurring,
transactional, services and marketing. The majority of revenue is derived
from transaction-based services. Clutch also earns a small portion via
on-boarding fees and is looking at the data monetization potential
Origin:
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clutch
Ca
SUMMARY
February 2013
$16.9M
42% Primary / 33% Fully Diluted
Series A, Series B
NewSpring Capital, Ben Franklin Technology
Partners, Empactful, Sierra
Steve Grenfell
REVENUE MODEL
•
THESIS
The consumer and loyalty management market is focused on delivering to
premier brands the ability to maximize relationships with their customers
along with lifetime value, and is estimated to reach a value of $6.8Bn by
2023, representing a 5-year CAGR of 21.1% from 2018
• Broad potential client base includes any consumer business that uses gift
and loyalty programs
⚫ Well positioned to unify the very fragmented, non-standardized set of
rewards and loyalty solutions utilized today across major brands, and to
execute on strategic and referral partnerships to drive growth
Expanding into new verticals, such as banking and financial services, food,
hospitality and healthcare, which help balance cyclicality in the core
verticals and have higher average order value
The majority of Clutch's revenue is transaction-based, while a small
portion is via on-boarding fees. Strategic channel partners and other
customers include any consumer business that uses gift and loyalty
programs. Customers pay a transaction fee for users that use the loyalty
and gifting features platform. The client is incentivized to onboard as
many users onto the gifting and loyalty platform as it can, because this will
ultimately lead to more transactions and purchases. Clutch believes there
are also data monetization opportunities once the platform is integrated.
COMPETITORS
Crowdtwist, Cheetah Digital, Session M
G
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