Sonos Results Presentation Deck
Era Launch Success
✪
"The Era 300 is nearly as perfect as any wireless speaker can be.
The spatial audio performance is fantastic" -Forbes
"Released earlier this year, the Era 300 is a huge leap forward as
it renders truly immersive sound even in the most awkward
spaces." -Cool Hunting
"It's hard to overstate what a big deal the Era era is for Sonos. Its
so big that I'd venture to say that I care more about the Sonos
Era era than another famous Eras tour happening this spring."
-Nylon
"Sonos' sound has finally entered its golden age. Welcome to the
Era Era." -WIRED
And our customers agree, rating both the Era 100
and the Era 300 4.8/5 at stars on Sonos.com
@finneas
3.9M Followers
Live post here.
@KO
322k Followers
Live post here.
The Era Advocacy campaign enlisted more than 130 influencers,
creating 350 pieces of bespoke content resulting in more than 12M
impressions and 10M views.
The Era 300 Teaser campaign featuring artists like Finneas, Tierra
Whack, Karen O and more saw an engagement rate of over 11%,
far exceeding the industry benchmark.
4View entire presentation